Ways To Market On Campus

There are a variety of ways for UO departments to get your messages to on-campus audiences. Consider which channels will be most effective for accomplishing your goals and connecting to your target audience.

Be aware that some of these channels require specific scheduling, reservations, branding, or other requirements. All staff are expected to follow the university solicitation policy.

Banners (scheduling required)

Banners can currently be placed across 13th Avenue (either east or west) and on the upper railing of the EMU. Three banners are available on the Gumwood Terrace, two on the Fishbowl Terrace, and one the Inner Courtyard. Banners are scheduled for 7 days at a time (Monday-Sunday). Banners on the EMU should be hung by sponsor with rope or twine (not tape). Wording and graphics should be appropriate for a campus audience and may be removed if deemed otherwise.

To place a banner and for banner guidelines, contact Scheduling and Event Services at 541-346-6000.

Ground Stakes (scheduling required)

Any of the areas on campus with bark (not grass) can have ground stakes placed in them. Two organizations may have 25 ground stakes each for one week. All stakes must be removed by 10 a.m. the day after your event. To schedule ground stake placement, contact Scheduling and Event Services at 541-346-6000.

News (scheduling required)

There are a variety of news channels for information and stories happening in your area: Around the O, e-news communication, the Emerald, local papers, etc. If you have a story, please fill out the story request form under the media section.

Posters

All posters and flyers must include the name of the campus sponsor and campus location. Make sure to check-in with the department or unit for any bulletin boards before you place posters and follow any instructions (e.g. acquire a stamp from the office that manages the board, only place in certain sections of the board). Posters and flyers should only be placed in approved areas. Telephone poles, garbage cans, bike racks, and structural elements of buildings are not legitimate signage places, unless they are designated for signage.

UO Housing has specific guidelines for placing posters in the residence halls.

Sandwich Boards

Boards should be no taller than 4' tall and should only be placed in approved areas on campus.

Two sandwich boards can be reserved from Scheduling and Event Services for one week at a time. The boards can be placed on the corner of 13th and University by the EMU Amphitheater. Contact Scheduling and Event Services at 541-346-6000 to make a reservation.

Social Media

Make sure you create a clear content schedule, including dates, times, and number of posts. This information is critical for reaching your desired audience at the right time.

This medium can also be effective for last minute information. (However, this should not be its primary purpose.)

Table Tents (scheduling required)

With approval, these can be placed in the EMU and the dining venues in UO Housing. For information about dimensions and placing table tents in UO Housing, visit UO Housing's print advertising guidelines. Table tents in the EMU and UO Housing follow the same dimension guidelines.

To reserve table tent space in the EMU, contact Scheduling and Event Services at 541-346-6000.

Chalking

This can be a great way to get students' attention on their way to class. Only use chalk that can be removed with water. Do not use paint chalk. Great locations for chalking include the areas in front of the EMU, PLC, and Lillis Business Complex. Chalk can only be on the ground, if chalking is done vertically it is considered graffiti. No scheduling is required, but please contact Scheduling and Event Services at 541-346-6000 before chalking.

Tabling (scheduling required)

Face-to-face communication is powerful, but location and timing is critical.

UO Housing is currently revising their tabling policy and is not allowing organizations to table within the residence halls.

If you are interested in the EMU Lobby or on the Fishbowl Terrace, contact Scheduling and Event Services at 541-346-6000.

EMU Display Case

The EMU Lobby Display Case is available once per term, per sponsor, from Monday through Sunday. The key is available in the UO Scheduling and Event Services office with a valid UO ID.

Digital Displays (scheduling required)

A complete inventory of digital display locations is currently in progress. Criteria and standards for digital display content will be posted soon.

University Calendar

This is the central place for the complete list of events happening on campus. All campus audiences are being directed here to post their events and to search for activities on campus. Visit calendar.uoregon.edu to post events.